florist life #gower #welsh #arrangeflowers #tutorials #howto #youtube #floristry #welshflorist #welshtiktoker #swansea #flowers
1:29
florist life #gower #welsh #arrangeflowers #tutorials #howto #youtube #floristry #welshflorist #welshtiktoker #swansea #flowers
Sep 7, 2022
TikTokdowerflower
Understanding the Power of the 3 Primary Colours in Floral Design 🌼 If you’re a flower arranger or a new florist, colour choice is one of the fastest ways to level up your designs. In colour theory, the three primary colours — red, yellow and blue — are naturally strong and dominant. In floral design, using these hues in their purest form creates bold, energetic arrangements that demand attention. They’re brilliant for statement pieces, modern work, or when you want impact. But here’s where man
0:17
Understanding the Power of the 3 Primary Colours in Floral Design 🌼 If you’re a flower arranger or a new florist, colour choice is one of the fastest ways to level up your designs. In colour theory, the three primary colours — red, yellow and blue — are naturally strong and dominant. In floral design, using these hues in their purest form creates bold, energetic arrangements that demand attention. They’re brilliant for statement pieces, modern work, or when you want impact. But here’s where man
758 views4 months ago
FacebookSharon Dower - Floral Innovations
🌿 1. Flowers Are Only Part of the Job You might dream of arranging blooms all day, but in reality, floral design is only about 40% of the work. The rest is ordering, conditioning stems, bookkeeping, cleaning buckets, marketing, and talking with clients. 👉 Lesson: Learn basic business management early — pricing, invoicing, and time tracking will save your sanity. 💐 2. Know Your Costs — and Charge Properly Many new florists underprice themselves. Flowers perish, labour is intensive, and design
0:20
🌿 1. Flowers Are Only Part of the Job You might dream of arranging blooms all day, but in reality, floral design is only about 40% of the work. The rest is ordering, conditioning stems, bookkeeping, cleaning buckets, marketing, and talking with clients. 👉 Lesson: Learn basic business management early — pricing, invoicing, and time tracking will save your sanity. 💐 2. Know Your Costs — and Charge Properly Many new florists underprice themselves. Flowers perish, labour is intensive, and design
71.5K views6 months ago
FacebookSharon Dower - Floral Innovations
✨ Florist Tip: It’s ALL in the prep! ✂️🌿 Don’t let your foliage go to waste — every stem has a purpose (and value!). 🌿 Tall end pieces Too long or bulky for wreaths? Don’t bin them! Sort and separate them for: • Table arrangements • Hand-tieds • Door swags • Grave sprays • Quick impulse-sale bunches 🌿 Middle sections These are gold for: • Christmas wreath-making classes • Grave arrangements • Table designs • Sweet little posies 🌿 Tiny bits!! Seriously — don’t throw these away. That’s money s
0:12
✨ Florist Tip: It’s ALL in the prep! ✂️🌿 Don’t let your foliage go to waste — every stem has a purpose (and value!). 🌿 Tall end pieces Too long or bulky for wreaths? Don’t bin them! Sort and separate them for: • Table arrangements • Hand-tieds • Door swags • Grave sprays • Quick impulse-sale bunches 🌿 Middle sections These are gold for: • Christmas wreath-making classes • Grave arrangements • Table designs • Sweet little posies 🌿 Tiny bits!! Seriously — don’t throw these away. That’s money s
84.9K views5 months ago
FacebookSharon Dower - Floral Innovations
You seem to be loving these instructional reels, so here's a new one to test your knowledge. Can you spot the mistakes? Looks for the principles of design. Ask yourself, are these used effectively? Balance Rhythm/repetition Scale Proportion Dominance Harmony Contrast What would you like explained next? Follow the Hoop link in the bio for all the online courses #sharondowersubscription #sharondoweronlinelearning #letyourcreativityblossom #floralarrangement #sharondower #flowerarrangement #vase #w
0:37
You seem to be loving these instructional reels, so here's a new one to test your knowledge. Can you spot the mistakes? Looks for the principles of design. Ask yourself, are these used effectively? Balance Rhythm/repetition Scale Proportion Dominance Harmony Contrast What would you like explained next? Follow the Hoop link in the bio for all the online courses #sharondowersubscription #sharondoweronlinelearning #letyourcreativityblossom #floralarrangement #sharondower #flowerarrangement #vase #w
1.8K viewsAug 28, 2024
FacebookSharon Dower - Floral Innovations
We’ve already explored LINE — movement and direction. Now let’s talk about TEXTURE — how a design feels, not just how it looks. Texture is what invites the eye closer. It creates contrast, depth and emotional response within an arrangement. Round flowers often carry the dominant texture. (I'll talk about the Round flowers tomorrow) They are the blooms you feel first. Think velvety roses, pillowy peonies, tightly layered ranunculus, smooth tulips, structured dahlias. Their dense petal formation g
0:16
We’ve already explored LINE — movement and direction. Now let’s talk about TEXTURE — how a design feels, not just how it looks. Texture is what invites the eye closer. It creates contrast, depth and emotional response within an arrangement. Round flowers often carry the dominant texture. (I'll talk about the Round flowers tomorrow) They are the blooms you feel first. Think velvety roses, pillowy peonies, tightly layered ranunculus, smooth tulips, structured dahlias. Their dense petal formation g
1.1K views4 months ago
FacebookSharon Dower - Floral Innovations
The Beauty of Love: Expert Floristry Tips from Welsh Florist Sharon Dower
0:56
The Beauty of Love: Expert Floristry Tips from Welsh Florist Sharon Dower
Mar 15, 2024
TikTokdowerflower
1:06
Why don't I like Palm leaves? Weel I do but not mixed in with traditional garden type flowers because I don't like the way they look together. This is called harmony. I do love Palms with tropical flowers like Strelitzia and Anthuriums as they all create a modern look. What's your favouritem
159 views2 months ago
TikTokdowerflower
0:57
Florist Tip of the Day Always cover your foam or whatever you use.
329 views1 month ago
TikTokdowerflower
0:26
Here's a few points to consider when designing - save this post for later and refer back to it when you need help 1. Are your mechanics secure? It doesn't matter what you are using, whether it's foam or chicken wire, it needs to be secure. Tape it, tie it, stick it. It's important it stays firmly in the container. 2. Is there an adequate water supply? Can you add water easily? Do you have access to the foam to rehydrate? 3. Will everything stay in place during transportation? Will your customer'
2.6K views3 months ago
FacebookSharon Dower - Floral Innovations
2:46
Heart shapes are traditionally associated with sympathy work… but they don’t have to stay there. When you learn the mechanics and structure properly, this design can be completely reimagined. Think soft and romantic for Valentine’s Day. Light and airy for a baby shower. Elegant and refined for a wedding or engagement. Or styled as a hanging gift instead of a tribute. The power is in understanding the framework — then you can transform it for any celebration. | Sharon Dower - Floral Innovations
32.4K views3 months ago
FacebookSharon Dower - Floral Innovations
0:09
Are you a beginner or trainee florist struggling with Christmas wreath making? In this post, I’m sharing the 5 most common mistakes I see new florists make — and, more importantly, how to fix them. From uneven bases to overstuffed sections, messy wiring, and decorations that don’t sit properly, these small issues can make the difference between a wreath that looks “okay” and one that looks truly professional. This guidance is perfect for students, trainee florists, and anyone who wants to streng
54.7K views5 months ago
FacebookSharon Dower - Floral Innovations
0:06
🌿 5 Reasons Floral Foam Bases Aren’t Suitable for Beginner Wreath-Makers especially Christmas Wreath Making Workshops!! 1️⃣ Foam bases are single-use plastic Floral foam rings are used once and then thrown away, adding to landfill and contributing microplastics into water systems. For beginner florists learning best practice, starting with sustainable mechanics sets the right foundation for modern floristry. 2️⃣ Foam performs poorly in a vertical position When hung on a door, the water drains t
48.3K views5 months ago
FacebookSharon Dower - Floral Innovations
0:22
New DIY Christmas tutorial is live on YouTube! 🌲❤️ In this video, I’ll show you how to make a delicate mini table arrangement using just foliage, berries, and grasses. It’s a simple, nature-inspired design that’s perfect for adding a festive touch to small spaces—whether it’s a cozy coffee table, a side table, or a small dining setup. Follow along step-by-step and create a beautiful holiday piece that feels effortless, elegant, and wonderfully seasonal. | Sharon Dower - Floral Innovations
2.3K views5 months ago
FacebookSharon Dower - Floral Innovations
0:19
Valentine’s Day preparation for florists 🌹 Fail to prepare… prepare to fail Valentine’s Day doesn’t start on 14th February — it starts weeks before. Here’s how to prepare smartly, profitably, and with less stress behind the scenes. 1️⃣ Remove all Christmas evidence Your website, window, and socials should be completely clear of Christmas by now. Ideally this was done last month — but if not, do it today. Mixed seasonal messaging confuses customers and kills urgency. 2️⃣ Plan designs using real
15K views4 months ago
FacebookSharon Dower - Floral Innovations
0:10
✨ How to Make Extra £££ This Christmas ✨ Don’t waste those short pieces of greenery, off-cuts if holly, leftover ribbons, or all the little bits that usually head for the bin! 🌿🎀 Get out the gold and silver sprays, jazz up those containers with a hit of metallic paint, and wire up your spare baubles and Christmas decs ✨ Designate a table in the shop for: 🎁 Impulse Buys 🎁 Last-Minute Gifts 🎁 Grab & Go’s Ideas that sell fast: • Door swags • Grave wreaths • Memorial posies • Table arrangements
1.2K views5 months ago
FacebookSharon Dower - Floral Innovations
1:17
Bring the beauty of a handmade Christmas into your home! 🌟 Join my online Christmas Flower Arrangement Course via Zoom, starting on November 11th at 7 PM or receive the recording a few days later if you can't join LIVE. Each week, I'll guide you through creating a stunning new floral design perfect for decorating your home this festive season. 🗓️ When: Starts November 11th, 7 PM 💻 Where: Live on Zoom (Attend from anywhere in the world!) 🎁 Miss a class? No problem! All registered students rec
976 views6 months ago
FacebookSharon Dower - Floral Innovations
15:35
How to Create a Round Arrangement (step by step tutorial)
1.4K views3 weeks ago
YouTubeSharon Dower - Floral Innovation
21:29
How to Create a Sustainable Floral Arrangement with Roses, Hydrangeas & Eco-Friendly Foam 🌸DIY Guide
2K viewsJun 30, 2024
YouTubeSharon Dower - Floral Innovation
25:01
How to Create a Line/Vertical Flower Arrangement
26.4K viewsJan 18, 2021
YouTubeSharon Dower - Floral Innovation
2:26
🌸 Icelandic Poppies – Care & Conditioning Guide 🌸 (So delicate… but they just need the right prep!) 1️⃣ Unwrap gently Their stems are soft and hairy, so handle with care – they bruise easily. 2️⃣ Recut stems Trim 1–2cm off the ends at a sharp angle. They have a milky sap, so cutting fresh helps them drink properly. 3️⃣ Sear the ends 🔥 This is key! Dip the stem ends in boiling water for 5–10 seconds or briefly sear with a flame. This seals the sap and stops them from flopping. 4️⃣ Fresh, clean
717 views3 months ago
FacebookSharon Dower - Floral Innovations
14:35
🔥 Stunning Crescent Flower Arrangement Tutorial | Modern Floral Design Made Easy! 🌿✨"
3.4K viewsMar 23, 2025
YouTubeSharon Dower - Floral Innovation
18:17
Step by Step Flower Arrangement for Beginners with Leftover Flowers
7.6K views9 months ago
YouTubeSharon Dower - Floral Innovation
17:53
How to make a Front Facing Flower arrangement-FLORISTRY/FLOWER ARRANGING - Church, wedding or event
8.7K viewsOct 3, 2022
YouTubeSharon Dower - Floral Innovation
9:28
How to make a simple Form Linear Arrangement - with just 7 flowers
2.4K viewsMay 4, 2025
YouTubeSharon Dower - Floral Innovation
12:36
How to Create a Modern Sunflower Arrangement with Bold Foliage 🌻 Easy DIY Tutorial with Craspedia
1.7K viewsJul 7, 2024
YouTubeSharon Dower - Floral Innovation
1:56
Expert Tips for Caring for Lilies and Flower Arranging
58.7K viewsMay 27, 2024
TikTokdowerflower
19:26
How to Make a Contemporary Flower Arrangement -Step-by-step Guide with Sunflowers and Roses
3.2K viewsJul 21, 2024
YouTubeSharon Dower - Floral Innovation
27:12
Back to Basics - Diagonal Design
31.9K viewsNov 9, 2020
YouTubeSharon Dower - Floral Innovation
0:14
🌺 How to ACTUALLY Care for Your Poinsettia (and keep it alive) Let’s clear this up first: Poinsettias are tropical plants, native to Mexico & Central America, they don't like the cold!! Here’s how to care for them properly 👇 ☀️ Light: Bright, indirect light only. No dark corners. No harsh direct sun. 🌡️ Temperature: They love stable warmth. Ideal range: 18–22°C Keep away from draughts, doors, radiators, air con and fireplaces. 💧 Watering: Water when the top of the compost feels dry. Never le
31K views4 months ago
FacebookSharon Dower - Floral Innovations
See more