This ad hit people hard, and honestly, I get why. When so many people are cutting back, it comes across as tone-deaf. What most people don’t realize is that holiday campaigns like this are planned months in advance. By spring, brands are already pitching Christmas because the last two months of the year can make up 30-40% of annual sales. Teams get so focused on numbers that they lose sight of the consumer sentiment when the ad finally drops. It doesn’t excuse the message, but it does explain ho

When to buy stocks again. The key variable I am seeking to buy again, is right when most stocks start reclaiming both local and long term highs. There will be a few stocks that do this regardless, but we want to see a broad market trend. Bull trends last a long time. But the stock market is not there today. #stocktok #stocktips #stockstobuy #november #investor

Mi actitud cambia, pero mi corazón nunca