Nickelodeon's splat is back, after more than a decade. Its original designer shares humble origin story of the channel's changing logo, drawn with a Sharpie on a coffee cup.
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The splat is back! Nickelodeon revealed its new logo, featuring a fresh, modern, simplified version of the orange splat. But this time the splat is not just a logo. This dynamic, super fun morph has evolved to be kind of a visual, motion language for Nickelodeon. Design studio @roger_la created a series of 3D animations using different forms of the splat, paired with typography that is also blended and entering the 3rd dimension. For these videos, the designers chose the ROC Grotesk font alongsi
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