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Dec 12, 2024 · Thai telco Jasmine International has secured exclusive rights to the English Premier League and FA Cup in Thailand, Cambodia and Laos for at least three seasons, but wants a six-season deal worth as much as $560m.
Global Sponsorship Report 2024 | SportBusiness
The SportBusiness Global Sponsorship Report 2024 offers an in-depth exploration of the commercial landscape between sports rights-holders and brands. This essential guide highlights key partnerships, breaks down major sponsorship deals, and provides valuable analysis of the opportunities available ...
SportBusiness Releases 2024 Postgraduate Course Rankings
Sep 9, 2024 · The 2024 edition of SportBusiness’ Postgraduate Rankings is out now, with a new-look interactive rankings table and more.. In the new dedicated website you will find a complete interactive rankings table, overviews of each of the top programmes globally, informative articles for students to help them make decisions and choose a course that best suits their needs and ambitions, and more ...
News | SportBusiness
6 days ago · DAZN has made a major move into the Australian market, striking a deal worth A$3.4bn ($2.1bn/€2bn) to acquire pay-television operator Foxtel from News Corp.
About Us - SportBusiness
Our key products are SportBusiness Media, the most trusted independent source of media rights values and deals globally, SportBusiness Sponsorship, a leading source of global sponsorship deal data and activation, and SportBusiness, our daily news, insights, and analysis service for globally-minded professionals in the industry.
EXCLUSIVE: Qatar Airways ties down UCL in 6-year, €500m deal
Sep 16, 2024 · Qatar Airways will be the new global airline sponsor of the Uefa Champions League until at least 2030 having agreed an unprecedented two-cycle deal, SportBusiness can reveal.
New white paper | The Fan Data Revolution | SportBusiness
Sep 19, 2024 · In today’s ultra competitive world of sports marketing, sports teams are facing a fan identity crisis. Even the most commercially successful teams are without data on the majority of their fanbase.
EXCLUSIVE: Stats Perform seeks abrupt end to Serie A deal
Oct 31, 2024 · Stats Perform is attempting to suddenly withdraw from its agreement for betting rights to Italy's Serie A, shocking staff on both sides of the deal.
EXCLUSIVE: Liverpool to swap Nike for Adidas in new kit supply deal
Apr 23, 2024 · Liverpool FC is poised to announce a new kit supplier deal with Adidas that will begin with the 2025-26 season, SportBusiness can exclusively reveal. Following a recent tender process, Adidas is understood to have been identified as the winning bidder in a deal that would run for five seasons, from 2025-26 to 2029-30, reuniting the pair once again after a …
Red Bull adds Everton to Premier League portfolio
Energy drinks giant Red Bull has agreed a sponsorship deal with Everton FC, its second agreement with a Premier League club in a week. Following on from a multi-year partnership with Newcastle United…