we describe decision problems in which people systematically violate the re-quirements of consistency and coher-ence, and we trace these violations to the psychological principles that …

The majority choice in this problem is risk averse: the prospect of certainly saving 200 lives is more attractive than a risky prospect of equal expected value, that is, a one-in-three chance of …

Summary. The psychological principles that govern the perception of decision prob- lems and the evaluation of probabilities and outcomes produce predictable shifts of preference when the …

In this chapter, we describe decision problems in which people systematically violate the requirements of consistency and coherence, and we trace these violations to the psychological …

Presents evidence that the psychological principles that govern the perception of decision problems and evaluation of probabilities and outcomes produce predictable shifts of …

The present work has been concerned primarily with the descriptive question of how decisions are made, but the psychology of choice is also relevant to the normative question of how decisions …

The effects of frames on preferences are compared to the effects of perspectives on perceptual appear- ance. The dependence of preferences on the formulation of decision problems is a …

Abstract Presents evidence showing systematic reversals of preference by variations in the framing of problems, contingencies, or outcomes. Selected illustrations of preference reversals …

The metaphor of changing perspective can be applied to other phenomena of choice, in addition to the framing effects with which we have been concerned here (19).

Explore decision-making biases with Tversky & Kahneman's framing effect study. Learn how choices are influenced by presentation.