When using the 1-color logo or any of the reversed or white knockout logos, all the text should be the same color, and the pipe should match the color of the text. There are seven shield and logo variations. Four for use on white and other light backgrounds: Crimson + black shield (“Harvard” in crimson) Crimson + black shield (black text)

The primary logo in the top left is the preferred logo and should be used most often. It can be used on white and other light backgrounds that provide adequate contrast. The 1-color logo (top right) may appear in any palette color as long as there is …

Harvard Business School. Identity Guidelines. Logos Open menu for Logos. Trademark Symbols Color Open menu for Color. Color Accessibility ... Standardized HBS logo. Example. Explore in Storybook. Harvard Business School. Harvard Business School. Boston, MA 02163. Contact Us. Map & Directions.

In the 2-color version, the three words appear in black (or reversed to white) with the rule and field around the books (in the the shield) in a second color. When reversed, the rule may also appear in white. In print, the stacked lock-up should never appear smaller than 1.75 inches in width.

All members of the community must respect and maintain the integrity of the HBS name and logo as outlined in the Identity Guidelines. The Harvard Business School logo may be used on official HBS marketing materials (brochures, flyers, Web sites, etc.).

Harvard Business School Clubs and Associations can help with this effort by notifying the Trademark Program whenever its members become aware of any unauthorized uses of the Harvard name.

Complete identity guidelines for Harvard Business School are found on the Marketing & Communications Brand & Style Guide website. The Harvard University Office for Technology and Trademark and Licensing must authorize any use of trademarks, such …

Feb 2, 2025 · The Harvard Business School logo combines the university’s symbols and minimalistic design. It conveys traditions, prestige, and a modern approach to learning. The emblem’s central link is a shield. Its upper part is made in crimson—Harvard’s official shade—symbolizing academic excellence.

Explore and learn how to best use the identity system, see examples to inspire marketing efforts, and find links for asset downloads. The new identity system introduces a modern wordmark locked up with the established shield.

Check out the black and white HBS logo, a symbol of quality and style. Discover more at NUmedia.

Download HBS letter logo design with white background in illustrator, cube logo, vector logo, modern alphabet font overlap style. calligraphy designs for logo, Poster, Invitation, etc. Stock Vector and explore similar vectors at Adobe Stock.

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The HBS brand colors white and crimson, are the primary recommendations for backgrounds in any media. The background colors for advertising and/or organic social creative are subject to change from time to time.

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The text colors (black/crimson/white) shown on top of each swatch meet Level AA WCAG 2.1 accessibility standards for digital use when used on top of the background color shown. (When white is shown, type of this color will also work on a white background.)

High-quality Harvard Business School logo in PNG format available for download. Perfect for branding and marketing materials.

Eyebrow Text: Graphik Compact Medium, all capitals in black or white, 0% tracking. Rule Under Eyebrow (Preferred): A 1.5-pt rule is positioned below the eyebrow text. The rule extends the width of the headline or the eyebrow, whichever has the longer line length. Headline—Initial Caps: