Dual-coding theory is a theory of cognition that suggests that the mind processes information along two different channels; verbal and nonverbal. It was hypothesized by Allan Paivio of the University of …

Jul 9, 2025 · Developed by Allan Paivio, Dual Coding Theory suggests that our minds have two distinct, yet interconnected, mental systems for processing information: one for language (verbal) and one for …

Nov 30, 2018 · The theory assumes that there are two cognitive subsystems, one specialized for the representation and processing of nonverbal objects/events (i.e., imagery), and the other specialized …

Dual-coding theory is defined as a theory that posits the existence of two interconnected subsystems in the human cognitive system: a verbal system and an imagery system.

Oct 24, 2025 · Canadian psychologist Allan Paivio first proposed Dual Coding Theory in the 1970s. He argued that the brain processes information in two independent but cooperating systems: a verbal …

Apr 26, 2025 · This article provides a technical overview of dual coding, exploring its theoretical underpinnings, practical applications, and associated limitations within a technology-driven context.

Oct 3, 2025 · Allan Paivio developed the Dual coding theory in 1986. He proposed that verbal information and visual information are encoded into long-term memory through separate processes. …

Jul 14, 2025 · Dual coding theory states that learners absorb, process, store and retrieve knowledge most effectively when presented with both visual and verbal information. The theory was developed …

Apr 14, 2023 · Allan Pavio discovered that our memory has two codes (or channels) that deal with visual and verbal stimuli. Whilst it stores them independently, they are linked (linking words to images). …

Jun 6, 2025 · Dual Coding Theory isn’t about catering to learning styles—it’s about aligning instruction with how the brain is built to learn. Understanding the theory is one thing. Seeing how it improves …