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For the next two or three years, both those modes are going to be growing and necessary. We plan to dominate both,' says ...

Learn how to use Google Ads’ in-market segments to target high-intent audiences, which campaign types support them, what to ...

Analyze competitor content, keywords, and SERP features to boost your visibility in generative AI search results.

If AI can’t read your website, it won’t recommend it. Learn how to structure and mark up your content to win in the age of AI ...

Google’s update to allow double-serving is distorting impression share. Here’s why Auction Insights may no longer tell the ...