OpenAI’s Super Bowl ad would put it in direct competition with other tech giants, such as Google, which promoted its AI technology in last year’s Super Bowl.

The TV spot marks the artificial-intelligence company’s biggest foray into consumer advertising to date.

With a potential TikTok ban still looming and platforms competing for relevance, one big question looms for brands: where should their content go next? Joe Perello, founder and CEO of Props, believes ...

From famous car ads from Chrysler and Volkswagen to food shorts from Doritos and Mountain Dew, these are the Super Bowl's ...

Depending on where you are in the world, there are platforms offering free live streams of the Super Bowl. If you're in the ...

The Totino's spot for the big game features Sam Richardson and Tim Robinson, their irreverent comedy style and one outer ...

Super Bowl advertisers paid up to $8 million to secure a spot in television's most watched broadcast. Here's a lineup by ...

There are dozens of states seriously competing for film production, with most of them dangling tax credits to attract the industry.

Salvage crews have recovered an engine and large pieces of fuselage and are working to retrieve a wing from the wreckage of a ...

It’s time for the annual Taylor Swift-bowl — oh, sorry, I mean Super Bowl. For the second year in a row, Swift will be ...

“But I feel pretty comfortable that everybody -and I don’t just mean in the ABC- in Holt Street, over at Nine, Seven.. everybody accepts the need for Media Watch, and the feedback has been pretty ...

But corporate demand has surpassed even Fox's expensive ambitions. The network has sold at least 10 of its Super Bowl commercial spots for upward of $8 million each, a person with direct knowledge of ...