Building your business on LinkedIn seems impossible when you're busy running a company. But you don't need hours each day to ...

MARKETING-INTERACTIVE is an online publication of Lighthouse Independent Media.

Digital marketing has attracted much attention over the past few years, and for good reason: with more than X billion users ...

Liza Suloti of Shadow shares how she helps beauty clients like E.l.f. and Tatcha go viral — and makes the most of those ...

Wes McDowell gives 5 strategies for small businesses to "steal" from the big players to win big in 2025 and grow their business.

Behavioral marketing uses data from user actions to tailor messages and ads. It focuses on personalizing marketing efforts based on individual behaviors. Key components include data collection, ...

Our app reviews cover a wide range of teen interests, from arcade games and digital-creation apps to music and social networking. Talk with teens about a price limit on their mobile apps and keep an ...

In January, the rapper released the era-launching single "J Christ" but largely retreated when sparked backlash about his apparent reliance on controversy as a promotional tactic ...

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