Universal's 'Wicked: For Good' creates a unique marketing challenge
The question ahead of the release of part two due out in November — is how to keep its biggest fans engaged without ...
What Will Marketing Look Like in 2025? ‘It’s Going to Get Weird.’
If 2024 felt like the year of weir d for consumer brands, which produced such products as beer-infused ice cream, pretzel perfume, and hot fudge sundae-flavored sparkling water, get ready. Marketing ...
10 Expert Strategies for Building Hype Around Your Next Event or Launch
Building excitement isn’t always easy, so to help, the members of Rolling Stone Culture Council offer 10 of their best tips — ...
Offline versus online promotional media: Which drives better consumer engagement and behavioral responses?
Marketers today increasingly rely on online platforms like mobile apps, social media, and direct email to deliver promotional content, drawn by their cost-effectiveness and extensive reach. However, ...
ecommercefastlane1d
TikTok Shop Strategies: Mastering The Fastest-Growing Platform
Promotional Strategies for Your TikTok Shop In the bustling bazaar ... Using TikTok Ads Manager, you can tailor your marketing campaigns to target specific audiences. This can include demographics, ...
ecommercefastlane3d
Managing Product Promotion In Global Markets
Expanding your product promotion efforts to global markets can be exciting yet challenging. Cultural nuances, logistical ...
ACM appoints chief marketing officer
Australian Community Media has announced the promotion of marketing director Jarrah Petzold to chief marketing officer.Since ...