The arrival of the "Bright Crimson" colorway in the Nike LeBron NXXT Genisus marks a significant turning point in the history ...

In his short time at the company, though, Hill had already turned a few heads. After a Nike exec came to speak to his sports ...

EA Sports video-game developer Scott O’Gallagher also has East River High boys and girls basketball on positive trajectories.

The defending NBA champions return home after four against on the road against Western Conference opponents for a matchup on ...

Young players under 25 are revolutionizing the NBA with talent, energy and boldness. These future champions are already making a difference, taking basketball to new heights. Check out who the best ...

THERSON & Michael APALBILAH B.Y  For many African athletes, signing an endorsement deal early in their careers represents a huge milestone, bringing with it both financial rewards and visibility.

Magic Johnson is closing in on a Vince Lombardi Trophy. The NBA and Los Angeles Lakers legend added NFL ownership to his ...

"The Kobes got that little spot, a little space where my heel doesn't rub at all, and I just fell in love with it," he said. "I felt like it was the same with them as it was during that 16-17 season." ...

The tongue features a herringbone pattern in black with a LeBron lion logo on the tongue in guava ice. The heels are white ...

Nike's special edition LeBron James shoes are almost 50 percent off on their website right now. LeBron James turned 40 years ...

Today was no different as Barkley rushed for a 60-yard touchdown in an unreleased colorway of the Nike LeBron 4. James' love for football is well-documented, and his iconic signature sneaker line ...