Dell abandons XPS, Inspiron, and its other classic brands in favor of new branding strategy
Inspiron, XPS, and other Dell brands are going the way of the dinosaur it seems as the new Dell, Dell Pro, and Pro Max take ...
Dell drops long-running XPS, Inspiron, and Latitude brands
Dell also isn’t doing away with the Alienware sub-brand, which it purchased in 2006. Alienware gaming models will, apparently ...
Dell Phases Out XPS Branding for New Pro and Pro Max Laptop Tiers
Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.
Dell is refreshing and rebranding all of its PCs: What all the new names mean
Dell announced its 2025 AI PC portfolio Monday, which features three new product categories under the same brand: Dell, Dell ...
Dell launches newly rebranded laptops at CES 2025 to replace storied XPS, Inspiron, and other product lines
Dell jettisoned decades of product nomenclature this week at CES 2025 as it introduced a new portfolio of product lines: Dell ...
Dell kills XPS, Inspiron, Precision, and Latitude brands, reworks PC offerings
Dell's 2025 laptops are now available for order, marking a significant departure from nearly three decades of tradition. The ...
Dell ditches Inspiron, Latitude, and XPS, in sensible yet confusing rebrand
It's out with the old, as Dell ushers in a new naming scheme for its wares, with just Dell, Dell Pro, and Dell Pro Max taking ...
Dell dumps its PC brands to be more like Apple
On the consumer side, the Dell 14 and 16 Plus (along with their 2-in-1 versions) look like typical mainstream Dell laptops.
Dell just took a leap of faith by renaming its entire laptop portfolio - and it might just work out
This week at CES 2025, Dell revealed the Pro series will be its new flagship line - while bringing back an old favorite.
CES 2025: Dell Is Rebranding, and It’s Confusing
Dell is reorganizing its entire product lineup, retiring iconic brands like XPS, Inspiron, Latitude, and more. All in the ...
XPS, Inspiron & Co.: Dell kicks off its long-established brand names
Inspiron, Latitude, Optiplex, Precision, XPS – These brand names are no longer found on new hardware from Dell. Instead, the ...
Dell Revamps Its 2025 Laptop Lineup With New Streamlined Branding For CES
Dell announced a slew of new systems and peripherals at CES 2025, organizing them under the new Dell, Dell Pro, and Dell Pro ...