Jordan Brand blesses the collegiate squads it sponsors with fresh PE (Player Edition) sneakers every season, and for the 2024-25 college hoops campaign one of the main PE pushes is a gold-accented ...

German-based company Adidas produced track shoes for decades before breaking into basketball sneakers and producing a signature shoe for Kareem Abdul-Jabbar. Since then, the brand has been a major ...

WNBA star Satou Sabally from the Dallas Wings signed a multi-year shoe deal with Adidas, leaving Jordan Brand after five years. Excited about joining the Adidas family, Sabally aims to inspire the ...

Victor Wembanyama is primed to become the face of the NBA once LeBron James retires, as the league heads to Paris with the San Antonio Spurs star the headline act ...

Mauricio Pochettino is searching for his World Cup central defensive duo. He might find them both in the same place ...

From Whitehall High School to the NFL, teammates of Saquon Barkley are left in awe of his ability and motivated by his ...

The Missouri Tigers add their own flair to the Nike Book 1. Check our Sneakers news for more upcoming releases and breaking content!

While the rosters are stacked with WNBA superstars and the game action has been thrilling - with buzzer beaters on the regular - one under the radar storyline has been the sneaker ...

Boston Celtics superstar Jayson Tatum recalled the first time he met NBA icon Michael Jordan - and the embarrassing moment that defined their first encounter.

The Air Jordan 17 may not be the most celebrated entry in Michael Jordan’s historic signature sneaker line, but it is certainly having a moment. After launching two limited-edition low-top versions of ...

XI Racing stirred the pot when they released images of Tyler Reddick’s “Unbannable” Jordan Brand paint scheme amid the lawsuit with NASCAR. Is it a harmless reference to Jordan’s first signature shoe ...