The rarity of that particular watch can be gauged from the fact that Greubel Forsey SA produces just two or three ‘Hand Made’ models per year.

Greubel Forsey only makes two or three of the Hand Made 1 each year, which takes around 6,000 hours to construct.

Meta CEO Mark Zuckerberg sported a new luxury timepiece while announcing the end of his company's fact-checking partnerships in the US on Tuesday. Zuckerberg's watch, a Greubel Forsey Hand Made 1, costs more than $900,

Mark Zuckerberg wore a rare Swiss watch worth about $900,000 in a video explaining his company’s decision to end third-party fact checking on its social media platforms in the U.S. The Meta Platforms chairman sports a Greubel Forsey Hand Made 1 on his left wrist in the video posted to Facebook on Tuesday unveiling the policy changes.