TikTok's latest double-lined lip trend is the ultimate hack for those who struggle to put on lip liner. We asked an expert on ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

As cruelty-free products become more popular in South Korea, vegan brands have started popping up, including Unleasha. The ...

In the years since its inception, Vieve has quickly become a brand used and loved by the general public, make-up artists ...

It's also brought along dozens of new beauty products that have found permanent spots in my morning routine. "My biggest ...

On an episode of the “Breaking Beauty” podcast earlier this month, Meghan Markle’s makeup artist, Daniel Martin, finally ...

Urban Decay's 24/7 Lip Liner is just about the longest-lasting option on the market. The creamy gel formula has thousands of ...

It pairs seamlessly with any lip oil/gloss/balm, so you can layer on your favorite hydrating formula without needing to rely on drying lipsticks for bold pigment. The only downside? You need a wet ...

Lip liners define your lips like no other. Here are our top 8 picks of lip liners from MAC, Chambor, and more.

Pencils, pots, flicks, and firm lines — the best eyeliners genuinely have their own lingo and the very act can feel daunting ...

Experts share their advice on why we need to change those mascaras and make-up products that we have kept for years.

Lip liner is a cosmetic product used to define the edges of the lips, prevent lipstick from feathering, and enhance the ...