Formula 1, the elite motorsport, and Lego, the famous brick-building toy, have one thing in common—both brands have legions of fans around the world and a following unlike any other. Now ...
Red Bull has announced a new partnership with LEGO, valued at nearly $8 billion in 2024, ahead of the 2025 Formula 1 season.
David Mordecai, CEO of One For Fun, tells Toy World readers why the company’s range of F1 toys will see it top the podium this year. 2025 is destined to be the year of Formula One racing ...
Haas F1 driver Esteban Ocon added a Ferrari 296 GTB to his garage ahead of the 2025 season. It had been a difficult 2024 campaign for the French driver as he finished behind his rival Pierre Gasly in ...
The McLaren F1 car Lego set is expected to sell well to adults Transport remains the most popular theme among toys, according to Circana, but animals now sit in second, with interactive pets ...