"Rare Beauty stands out by embracing a purpose driven, emotionally authentic brand identity in the beauty ... imagery shows a ...

The Big Ten is home to some of the biggest and most historic brands in college athletics. Those schools also have some of the ...

AUSTIN, TX / ACCESS Newswire / June 25, 2025 / In 2025, your logo doesn’t represent the brand. Your face does. Consumers ...

Logo Love: Superstition Meadery Named Among AZ’s Coolest-Looking Indie Brands Photo: A glass of mead (Ideogram.ai) Poll of 3,013 consumers on the nation’s best branded independent businesses.

No Logo extends Antenna’s capabilities by providing expertise and tools that connect brands with purpose-aligned creators who are making a positive impact on people and the planet NEW YORK ...

Authentic Brands Group has flexed its considerable muscle — and its sizable bank account — to score another high-profile acquisition: Dockers. In March, Authentic competitor Marquee Brands was ...

Brand Authenticity is a tool for building trust and engaging customers. This article explores why brands should embrace it in their marketing.

Trust and loyalty are not commodities that can be bought or created—they are the byproducts of an authentic brand story and business practices.

Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...

In the launch campaign for the new brand, many of the WTA's top players tell their authentic stories of what drives their own mission to Rally the World, reinforcing that the WTA is both a sports ...

Off-White and the plight of sold-for-parts brands Brand management groups like Bluestar and Authentic may talk about big luxury ambitions, but their track records show a lack of necessary patience.