Apple's clever tactics, from product design to psychological strategies, subtly encourage spending and shape its position as ...

Apple has always placed an emphasis on devices that that run well and look great. Here are some of the best designed Apple ...

Zacks.com users have recently been watching Apple (AAPL) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

Analysts are pounding the table on these tech stocks. The Berkshire Hathaway chairman continued to shed shares of Apple and Bank of America in the third quarter, among other moves.

Jick, Todd D., and Mary C. Gentile. "Donna Dubinsky and Apple Computer, Inc. (D)." Harvard Business School Supplement 487-077, March 1987. (Revised June 1988.) ...

With 2024 drawing to a close, Apple might have concluded the production run of the Apple Vision Pro spatial computer.

The Zacks Computer - Micro Computers industry, to which Apple belongs, has gained 8.2% over this period. Now the key question is: Where could the stock be headed in the near term? While media ...

If you’ve been eyeing a Mac but balking at Apple’s typically premium prices, this deal might finally tip the scales. The 2023 ...

A redesigned version of Apple's Magic Mouse featuring voice controls is on the way, likely in 2026, claims a Korean leaker.

In the late 1970s, two Steves founded Apple Computer, Inc, with operations starting out in Steve Jobs' garage. With him was Steve Wozniak, and the two would go on to revolutionize not just the ...