After a year of court hearings, Tennessee has agreed to a settlement with the NCAA over rules regarding paying athletes.

Colorado lawmakers debate bill to keep student-athletes' NIL contracts private, sparking concerns about transparency and ...

One analyst says that Michigan football is the furthest thing from a non-factor in the NIL world despite failing to reach ...

Nyzier Fourqurean has spent years grinding to get to where he is now-a starting cornerback for the Wisconsin Badgers with a real shot at making the NFL. But instead of prepping for ...

It's no coincidence that the SEC's football dominance ended at the same time the league is distancing itself atop men’s basketball and baseball.

Sammy Brown working with Nerds candy. Chase and Dillon Hunter promoting Domino's Pizza. Everett Sports Marketing is helping ...

At a table near the back of the brewpub, Paul Liljenquist -- one of BYU's most active boosters -- took a sip of water and ...

USC Trojans sophomore guard JuJu Watkins is on the short list for the Ann Meyers Drysdale Shooting Guard of the Year award.

Anthony Davis trade inspired us to come up with four hypothetical blockbuster trades for college football contenders ...

In an unexpected show of SEC rivals working together, a Georgia bill put forward by an LSU grad, at the advice of former ...

Georgia legislation opened the door for a big advantage for its schools going forward when it comes to NIL compensation for ...

Florida State University men’s basketball head coach, Leonard Hamilton, has announced he’s stepping down at the end of this ...