AI-driven search platforms are rapidly evolving and are poised to disrupt advertising strategies that fail to adapt to the ...
Consumer trust is difficult to win back once lost, and brands that fail to respect data privacy risk alienating their most ...
O2 has created AI grandma Daisy to tackle scammers and boost awareness of the brand’s fraud prevention technology.
One new company quietly gaining traction as a must-have in this space is RAD Intel, which leverages AI within a highly ...
AI is evolving from single-task tools to autonomous pipelines that can drive campaigns. What does that mean for marketers and ...
These trends allow faster experimentation with lower costs. In 2025, generative AI will be a huge asset in the digital marketing field. With generative AI, companies can create personalized marketing ...
AI chatbots and coaching applications encourage learning new skills, hobbies, and social interactions — is AI a good way to ...
The agency will also integrate WPP's AI-powered marketing system, WPP Open, to enhance its marketing solutions.
The Infosys CMO Radar 2024 found that marketing leaders expect AI to deliver measurable value in the next 18 months, including double-digit percentage point boosts in productivity (15 percentage ...
Singapore startup Ai Palette is upending the 100-year-old market research industry using its powerful technology ...
The Life Sciences Industry Report: Trends & Predictions 2025 is built for those who are serious about growth, innovation, and ...
Two-thirds (65%) of marketers expect business conditions to improve next year with Warc forecasting global ad spend to grow ...