As digital touchpoints increase and businesses race to meet rising consumer expectations, integrating AI into your marketing ...

From AI-powered strategy planning to synthetic influencers that can hold real conversations, these emerging trends are set to ...

Santa Barbara, Calif. — Nov. 14, 2024 — Invoca, the leader in revenue execution platforms, today released its second annual ...

AI-driven search platforms are rapidly evolving and are poised to disrupt advertising strategies that fail to adapt to the ...

AI is evolving from single-task tools to autonomous pipelines that can drive campaigns. What does that mean for marketers and ...

Most companies have embedded artificial intelligence in marketing functions, and AI fluency of chief marketing officers is ...

According to a 2023 report from the AI Marketing Institute, approximately: 64% of marketers say AI is critical to success in ...

One new company quietly gaining traction as a must-have in this space is RAD Intel, which leverages AI within a highly ...

AI promises big wins, but tools alone won’t get you there. It’s your team’s skills and adaptability that truly unlock AI’s ...

AI has created a lot of buzz in recent years. It’s helping businesses across industries, including law firms, work smarter, ...

AI-fluent CMOs are becoming a transformative force in business; 62% see their influence growing over broader corporate ...

Winning Gold at The Drum Awards for Digital Experience in the Marketing category is Barilla Group and OMD with MMROI. Here is ...