The luxury market may have cooled in China, but contemporary players are gaining ground with clever strategies aimed at ...

Couture is one of the most glamorous weeks of the year, but this season showgoers were also choosing simplicity. Among the ...

In Xiapu, Fujian province, residents have gained fame by creating picturesque rural scenes for tourists, charging up to 300 yuan for photos.

Ding, Z. (2025) An Analysis of Snow Sports Promotion in China through Different Social Media Platforms. Open Journal of Business and Management, 13, 489-501. doi: 10.4236/ojbm.2025.131027 .

With the TikTok app ban uncertain, users are shifting to alternatives like Rednote. Here's a quick guide to use it with tips ...

Chinese travel brands say ‘Hello, new friends!’ to TikTok refugees, using the app’s recent popularity to connect with U.S.

The app was originally built as an alternative to Instagram, its earliest content focusing on lifestyle, beauty and fashion ... fitness trend are often centered around Chinese culture and locations, ...

As Xiaohongshu — known as RedNote or Red in English — surged to the top of the App Store downloads list this week, users in both China and the U.S. celebrated an unprecedented cross-cultural exchange: ...

The fourth trend is the growing focus on niche needs. One-third of the top 100 vendors on Xiaohongshu cater to specific demographics, needs, or scenarios, such as petite fashion or skin-sensitive ...

Maye Musk is proving that reinvention and resilience can open doors, no matter your age or industry. Known primarily as Elon Musk's mother, Maye has carved her path as a model, author and dietitian ...

‘Xiaohongshu is a lifestyle platform that inspires people to discover and connect with a range of diverse lifestyles,’ the app itself says. You can uncover trends such as ‘stove-boiled tea, camping in ...