Too often the frustration is that there is no correlation between having a marketing dashboard and improved marketing results. A marketing dashboard is a system (usually online) that provides ...

Marketing is evolving faster than ever, and automation is at the heart of this transformation. As businesses strive to stay ...

It’s no longer enough for marketing to support businesses; it must also drive it—and do so with the full force of data, ...

As of 2024, the global digital advertising industry faces a staggering Rs32,000 crore ($3.8 billion) in wasted ad spend. The ...

Growth isn’t about chasing immediate results or pouring resources into the flashiest marketing tactics. True, sustainable ...

AppsFlyer, the global leader in marketing measurement, attribution, and data analytics, has announced a new integration of AppsFlyer Audiences with NAVER. The integration enhances audience targeting ...

Franchise Times went booth to booth at the 2025 International Franchise Association to ask several leaders about what’s to ...

In 2025, local businesses grow due to smart digital marketing. Why? Foot traffic alone isn’t enough any more. Attracting 80% of local customers online first such strategies like comprehensive ...

In the pharma sector, compliance, credibility, and communication play a crucial role. Amura has helped pharma companies craft ...

In a rapidly evolving digital age where data, creativity, and automation intersect, TheBox Marketing emerges as a trailblazer—redefining how businesses generate revenue, retain customers, and dominate ...

Brilliant marketing strategies often look flawless in PowerPoint, but execution is where they falter. From resource ...