Unity announces 'core standards' initiative to address low-quality in-app advertising

Source: Unity Unity, the game engine company, announced on the 23rd that it is expanding its 'Core Standards' ...
adexchanger

Unity Hires Chris Feo As Its New SVP Of Programmatic

Unity has a gameplan for programmatic. On Tuesday, the game engine, which has a growing advertising business, announced the appointment of Chris Feo as its new SVP of programmatic. Feo is joining ...
Morningstar

Unity Releases Preliminary First Quarter Results Exceeding Guidance; Will Enhance Growth and Profitability by Exiting Non-Strategic Ad Businesses

Unity (NYSE: U), the world’s leading game engine, today announced preliminary revenue and Adjusted EBITDA for the first quarter 2026 above guidance. Unity expects to report revenue of $505 Million to ...
Pocket Gamer.Biz

Unity launches Ad Quality as a free standalone SDK for all publishers

Unity survey showed 44% of players would quit and 47% would uninstall a game due to poor ad experiences. Upcoming features include AI-powered content tagging, custom insights, and a universal creative ...