The new agency is in collaboration with leading college sports marketing firm Learfield’s Longhorn Sports Properties.

Now that the Longhorns are finally on top of the college softball world, celebrate with brand new Texas Longhorns softball national championship gear including a hat, t-shirts and more.

The Longhorns demolished the Texas Tech Red Raiders, 10-4, ... Hats . Texas Longhorns ’47 2025 NCAA Softball Women’s College World Series Champions Clean Up Adjustable Hat ...

DALLAS - The Golden Hat is coming back to Austin. Even with star quarterback Quinn Ewers back in the lineup, the No. 1 Texas Longhorns were far from their best on Saturday. However, they were ...

The Texas Longhorns and the Georgia Bulldogs are ready for a showdown that promises to be one of the most exciting games of the College Football season. The No. 1 team in the coun ...

Texas (51-11), the sixth seed in the NCAA Tournament, will face one of its SEC rivals in the first game of the WCWS Thursday since No. 3 Florida and unseeded Georgia will meet in a decisive game ...

Mike Murphy, the owner of Last Stand Hats, is busy operating the embroidery machine in his 1,000-square-foot garage in Coleman, Texas, hoping to supply hats that he created as a joke on the ...

GRAPEVINE — Pete Kwiatkowski and Kyle Flood showed up at Wednesday night’s Cotton Bowl press conference wearing custom-made black cowboy hats. And big smiles. The Texas defensive and offensive ...

AUSTIN, Texas — When RT Young couldn’t find a children’s book about Texas Longhorns football to share with his son, he decided to write one himself. Now, the result – "The Longhorn ...

After that, it was all Texas, with the Longhorns rattling off 34 unanswered points to seal the win and bring back the Golden Hat. Offensively the Longhorns had their mistakes but were still able ...

DALLAS - The Golden Hat is coming back to Austin. Even with star quarterback Quinn Ewers back in the lineup, the No. 1 Texas Longhorns were far from their best on Saturday.