Multiple institutions and professional teams have chosen the Air Jordan 4 as their exclusive design platform for ...

Liverpool signed with Nike from the start of the 2020/2021 season after winning their first Premier League title, ditching ...

Michael Jordan didn’t just win championships—he made them look good. From the courtside to the streets, his sneakers weren’t ...

Deion Sanders continues to leave his mark on sneaker culture. After a year of exciting releases featuring the Nike Air DT Max 96, commonly known as the Diamond ...

"I don’t play golf but rock these," another reviewer adds. "I was initially worried about buying golf shoes but with a couple ...

In his short time at the company, though, Hill had already turned a few heads. After a Nike exec came to speak to his sports ...

“Inside the NBA” gave us the 2025 All-Star starters last night, and we might have a little bit of controversy. First, let’s ...

A Fortune magazine writer spent two days interviewing Nike CEO Elliott Hill on his long career with the company (NYSE: NKE) ...

XI Racing’s deleted paint scheme for The Clash sparks fan theories, blending marketing intrigue and Michael Jordan’s iconic ...

The Women’s Air Jordan 5 Golden Ticket is out now for a retail price of $200. Pick up a pair via the Nike SNKRS app.

Good morning. I would argue that most people like a comeback story. Fortune' s latest feature offers a good one in the form ...

Jordan Brand blesses the collegiate squads it sponsors with fresh PE (Player Edition) sneakers every season, and for the 2024-25 college hoops campaign one of the main PE pushes is a gold-accented ...