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As state legislators consider a bill that would merge four Chicago area transit agencies into one, the Regional ...

An international student in Cape Breton says a recent transfer of her cellphone number — without her consent — highlights ...

In the world of affiliate marketing, driving consistent traffic is the foundation of success. While paid advertising can ...

Digital Silk, an award-winning digital agency known for its innovative web solutions, launches a comprehensive blueprint for ...

Stashed in a closet, storage drawer, or attic, you might have a shoebox or bag stuffed with old photos and negatives, likely ...

Text message marketing is kinda like the new kid on the block for businesses. It’s cheap, easy, and gets the job done better ...

What is Conversion Rate?E-commerce conversion rates aren't set in stone. While they naturally fluctuate with market trends and changes in consumer behavior, you ...

Your website's landing page is often the first interaction a potential customer has with your brand. So it's crucial to make ...

A data-backed hypothesis can be: ‘adding a CTA button in the center of the landing page will increase conversion rates by 10%.’ If you don’t have a clear variable, make sure to review any data your ...

E-commerce has become a booming industry that offers online sellers an opportunity to maximize sales and ultimately increase their annual revenue. It enables bu ...