In a world in which bots are encouraged and authorised, social media companies will need greater transparency about their bot ...

NaviSavi is a travel tech startup based in founder Sally Bunnell’s hometown of Oxford, Nebraska. The company’s utilization of ...

Google's marketing mix model, Meridian, promises to help advertisers better measure their marketing impact across channels.

Marketers and data scientists have a new tool to help them measure the effectiveness of their efforts. The post Google ...

Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign ...

Disney’s Asad Ayaz discusses avoiding ad oversaturation, meeting industry changes and responding to brand controversies.

Good day, and welcome to Brinker International's Q2 F25 earnings call. (Operator Instructions). It is now my pleasure to turn the floor over to your host, Kim Sanders, Vice President of Investor ...

Brinker International Inc . (NYSE:EAT) reported impressive results for its second fiscal quarter of 2024, surpassing both earnings and revenue forecasts. The company achieved an adjusted diluted ...

The P/B ratio shows how a stock's market price compares to its book value. It helps gauge whether a stock is undervalued or overvalued relative to its net assets.

The P/B ratio shows how a stock's market price compares to its book value. It helps gauge whether a stock is undervalued or overvalued relative to its net assets.