The researchers – from Universidad Adolfo Ibáñez, the University of Arizona and the University of Georgia – conducted ...

Researchers found "cool" people were universally perceived as more extroverted, hedonistic, powerful, adventurous, open and ...

Have you ever wondered what makes a person cool? According to science, if you have these six attributes, you could be one of ...

A global study reveals the six traits people across 12 countries associate with being cool, from autonomy to adventurousness.

Researchers believe they have cracked the code, identifying multiple traits they say 'cool' people have in common. The study ...

Life’s a lot better when you stay curious and open-minded about the world. That’s easier said than done, however. Adult ...

“However, cool people often have other traits that aren’t necessarily considered ‘good’ in a moral sense, like being hedonistic and powerful.” ...

A new study has identified the variables that increase the likelihood of people being perceived as "cool" around the globe.

Professor Caleb Warren breaks down his worldwide research on what defines coolness, how it varies across cultures, and why it matters more than you think.

But what is it that makes someone truly, universally cool, not just liked or respected, but cool across the board?

Is there a secret sauce that helps explain why people as different as David Bowie, Samuel L. Jackson and Charli XCX all seem so self-assured and, well, cool? A new study suggests that there are ...