With cultural impact and unmatched reach, live sports are redefining how marketers build brands and measure outcomes on CTV.

Here is everything that you need to know about watching the NFL this week, including TV and streaming information for every ...

Thailand study that explores how Thai consumers are interacting with ad-supported streaming content. The study ...

With an explosion of creative technology like streaming digital video, AI-generated personalized commerce ads, and AI-driven campaign testing and measurement, the market is finally embracing creative ...

New platform gives brands and agencies direct access to premium live sports and family-safe audiences. DALLAS, TX / ACCESS ...

Paramount Australia and LG Electronics (LG) have announced a partnership that marks a significant milestone in the evolution ...

As brands double down for Diwali, Shubha Pai of Google India, reflects on what shaped this season’s campaigns, from CTV and ...

CleanTap claims 100% of the invalid traffic it spoofed was accepted into live programmatic auctions and was successfully bid on by advertisers.

The series is produced by LatiNation Media, Executive Produced by Flavio Morales, Aura Quiroz, Andrés Palencia, and Bruno ...

Every year since 2016, he goes on his rarely-used Blinking Guy social media accounts and posts a link to the MS Society's ...

Comscore, a global leader in measuring and analyzing consumer behaviors, and TiVo, a wholly owned subsidiary of entertainment technology company Xperi Inc. (NYSE: XPER) today announced a strategic ...

Comscore, a specialist in measuring and analysing consumer behaviours, and TiVo, a wholly owned subsidiary of entertainment ...