K-Beauty brands have long created lightweight lip tints, and this version by Etude House is the best of the best. It’s ...

Sza has revealed her go-to lip combination. And there's more—turns out the lip gloss she's been wearing nonstop for the past few months is set to be the first launch from her new beauty brand, Not ...

As you’d expect with something of such cult status, budget beauty brands are beginning to launch their cost-effective alternatives to the glossy balm to rival Summer Fridays’s pricey formula. Case in ...

The core group of shades includes six colors, but r.e.m. Beauty has expanded its Glossy Balm options with three new ones. The brand recently launched a peach pink called Cosmo, pH adaptive color ...

Since The Outset released Lip Oasis, it’s been a standout hybrid, offering the gloss of a lip product with the hydration of a ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Two new donut-inspired shades of the viral lip serum have dropped at the popular skincare company. For $22, you too can join ...

The conversation around lip combos hasn't evolved much—one week a new lip liner is trending, and by the next, it's fo rgotten.

Ahead, 11 lip balms with SPF that deliver on both protection and finesse–because sun protection should look as good as it ...

Tira, Reliance Retail's beauty destination, has been chosen as the exclusive retail partner for the latest lip care launches from two of India's most celebrated homegrown beauty brands - Inde Wild and ...