Harry’s is preparing for the next phase of its brand with a new campaign and refreshed visual style. The company helped kick off a DTC boom when it launched in 2013 but has moved beyond selling razors ...

Fast Company Executive Board member Luc Speisser shares how brands can craft holistic experiences that nail their core ...

Despite sharing similar high-level objectives, including customer acquisition, brand loyalty and business growth, product marketing and conventional marketing roles contrast significantly in their ...

VARTA Automotive has introduced its new product portfolio to the market. It streamlines choices for retailers, workshops, and ...

By adopting these protocols today, organizations can help shape a more interoperable, efficient and powerful AI ecosystem for ...

Parag Milk Foods has expanded its product portfolio with high-protein ... Under its single origin dairy brand Pride of Cows, the company has introduced low-fat and high protein paneer, Greek ...

Emcure Pharmaceuticals Ltd on Friday said its arm Tillomed Laboratories Ltd will acquire product portfolio of UK-based Manx Healthcare Ltd for around 19.7 million pounds (nearly Rs 220 crore ...

product quality, and control over distribution. Each brand within the company's portfolio is positioned differently and scores vary across these qualitative factors. However, they supplement each ...

Private-label products, which retailers develop in partnership with manufacturers, can be sold at lower prices than those of name-brand products because of reduced advertising and promotion costs.

Harry’s on Wednesday released a new campaign, “Man, That Feels Good,” alongside a refreshed brand identity ... beyond selling razors with a product portfolio now spanning shave, body ...

After much ado, Duchess Meghan's As Ever lifestyle brand has finally arrived. The domestic Duchess of Sussex took to social media Wednesday to mark the milestone as her first line of products was ...

Another cat food brand has recalled some of its products due to a possible bird flu contamination, health regulators warned over the weekend. Savage Pet has recalled 66 of its large (84 oz.) ...