Trust is the biggest barrier to AI adoption across the market research industry, according to a white paper from AI analysis ...

Accenture has invested an unspecified amount in agentic decision intelligence business Aera Technology through its Accenture ...

Harlow Consulting was founded in 2019 by co-directors Jennifer Brennan and Clare Vokes, and works with organisations ...

Consumer confidence has slightly improved in May to rise two points to a score of -23 following weeks of economic pessimism ...

Consumer confidence experienced a marginal upward shift in May due to signs that the war in the Middle East was potentially ...

Research business Ronin International has appointed Tavis Urquhart as sales director for APAC, as it seeks to grow its ...

Trade body the Advertising Association, alongside its education programme Media Smart, have unveiled a new virtual work experience initiative aimed at attracting more diverse entry-level talent to the ...

Data collection business Norstat has appointed Olav Nistad as chief information officer, joining in autumn 2026.

Advertising firm Publicis Groupe has agreed to acquire data collaboration platform LiveRamp for $2.2bn. The acquisition will ...

AI consumer insights business I-Genie.ai has released a marketing analytics tool to help brands examine online engagement.

In this series, Research Live unpicks the emerging terms you need to understand, in simple language. This week, we’re looking ...

Market research agency DVJ Insights has appointed Nicola Ball as consultant in the UK to support its shopper and innovation ...