Customer loyalty is the holy grail of retail and commerce. When an endeavor attracts and retains the loyalty of a customer, that company is simultaneously acquiring revenue and denying business to ...

Tension: Hotel loyalty programs have achieved record membership growth while simultaneously eroding the very loyalty they ...

Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. What is a loyalty program? It’s a program designed to get ...

Forbes contributors publish independent expert analyses and insights. Jeff has written about travel, sports & loyalty w/ a focus on Gen Z. In the ever-evolving landscape of consumer engagement, ...

When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand ...

In the competitive world of online casinos, operators constantly seek ways to reward and retain their most dedicated players.

Note: This is part one in a two-part series on the future of loyalty. The second will get into some examples of how programs are evolving. One of the realities of today’s inflationary puzzle is ...

DUBLIN--(BUSINESS WIRE)--The "Brazil Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics ...

DUBLIN--(BUSINESS WIRE)--The "Japan Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, ...

As other retailers refresh their customer incentives, apparel brand Kith on Thursday announced it launched the Kith Loyalty program. The three-tiered loyalty program offers members incentives such as ...