The ante was only upped in 1985 when TAG Group—builders of various high-tech instruments such as ceramic turbochargers for Formula 1 cars—acquired Heuer, forming TAG Heuer, and then took ...

The ante was only upped in 1985 when TAG Group—builders of various high-tech instruments such as ceramic turbochargers for Formula 1 cars—acquired Heuer, forming TAG Heuer, and then took ...

Luxury Swiss watchmaker Tag Heuer has made history by becoming the first title partner of the Monaco Grand Prix since the Principality joined the F1 calendar in 1950.

Finally, the TAG Heuer Formula 1 x Red Bull Racing Special Edition watch ... the 45mm watch is made from black DLC grade-3 titanium and has a black ceramic bezel with a 60-minute scale.

While Tag Heuer has been the official timekeeper of Formula 1, the watch brand has recently added a new role: the very first title partner of the Grand Prix de Monaco in 2025. It’s a partnership that ...

Celebrating its 75th year in Formula 1, TAG Heuer’s continued association with the event highlights its deep-rooted connection to motorsport and the celebrated Monaco race. The brand’s rich ...

French luxury holding company LVMH’s brands started appearing in F1 for the first time over the last two days in Bahrain, ...

It also includes Tag Heuer’s sister brands Louis Vuitton and LVMH’s wines and spirits business, Moët Hennessy. In becoming F1’s official timekeeper, Tag Heuer takes the crown that had ...

Tag Heuer’s year began at full throttle, with the long-awaited and much-discussed news that it will be taking over from Rolex as the official timekeeping partner of Formula 1. The deal, which could ...

Following TAG Heuer’s appointment as the official timekeeper for Formula 1, the LVMH-owned brand now also becomes the first title partner in the nearly 100-year history of the Grand Prix de ...