Japanese TV network Fuji faces mass advertiser exodus after allegations of covering up sexual assault claims against host Masahiro Nakai of SMAP fame.

Following allegations that an executive from the Japanese broadcaster Fuji TV was involved in 'sexual favors' related to famous celebrity Masahiro Nakai, local media including Kyodo News reported on the 21st that Japanese corporations are increasingly halting advertisements aired on Fuji TV.

Japan's Fuji TV is facing criticism over its handling of alleged sexual misconduct by celebrity TV host and actor Masahiro Nakai, which have sent its parent’s share price tumbling in recent weeks. A group representing investors associated with U.

Major sponsors such as carmakers Nissan and Toyota and the owner of 7-Eleven announced they were pulling ads from Fuji TV over the scandal.

TOKYO (AP) — Dozens of major Japanese companies have pulled their commercials on Fuji Television amid allegations company officials tried to cover up a sex scandal involving one of the country’s most famous TV hosts.

Nintendo is pulling commercials from airing on the Japanese station Fuji Television (Fuji TV) following an ongoing sex scandal centred around Masahiro Nakai, one of the station's biggest hosts.