Taking inspiration from Blinkit’s success story, Zomato plans to launch going out business under a new name and app, District, to seize cross-selling opportunities Per sectoral experts ...

Food and grocery delivery platform Zomato said on Thursday it will rename the company to "Eternal" and unveiled a new logo, in a move ... Blinkit, District, and Hyperpure,” Deepinder Goyal ...

Eternal will comprise four major businesses (as of now) – Zomato, Blinkit, District, and Hyperpure,” he said in the letter. The new name along with the logo will now encompass the company's ...

With a strong existing customer base, Zomato aims to cross-sell the District app to its loyal users. This strategy leverages Zomato’s extensive customer data and loyalty programme, Zomato Gold.