When it comes to retirement planning, the best strategy is uniquely different for every person and the process can be ...

While creating compelling call-to-action copy is crucial, the visual experience leading up to that CTA must also guide users effortlessly toward the intended goal.

When the setup is right, the call to action feels like something they want to do, not something they are being pushed into.

The latest addition enables brands to add a URL with a variable call-to-action (CTA) button to their Twitter profile.

For nearly five years, the Chicago Transit Authority paid a small group of employees to stay home and not work at least two days a week, a state watchdog has found. The employees in question ...

At the Bates Trashion Show, one person’s trash is not just another’s treasure, but perhaps even another’s trend. “Endowed professorships at Bates are a testament to the high aspirations of Bates ...

CTA has paid some workers not to work since the pandemic, costing taxpayers more than $1 million, report says Chicago Transit Authority employees who processed cash and coins from buses and trains ...

CHICAGO (CBS) --CTA ridership in 2022 reached its highest levels since the start of the pandemic, but use of the city's mass transit system is still lagging far behind the days before COVID-19 ...

The CTA was found not liable in the death of a woman who was struck and killed by a Red Line train in 2019 after she went onto the tracks to retrieve a cellphone she dropped, an appellate court ...

The CTA was found not liable in the death of a woman who was struck and killed by a Red Line train in 2019 after she went onto the tracks to retrieve a cellphone she dropped, an appellate court ruled.

Yet CTA is running 15% fewer buses and trains than in 2019, recent analysis from the Chicago Tribune shows.

A CTA button is the most commonly used call to action. It is found on various marketing channels, including websites, emails, advertisements and landing pages. How to create an effective CTA ...