Netflix is expanding its presence in the toy business, striking its first master licensing deal with the company behind the ...

These new Squishmallows make the perfect Valentine's gift. J ust in time for Valentine's Day, new Squishmallows are here - ...

Squishmallows, the ultra-popular plush toys, have become a global sensation since their 2017 debut. With more than 1,000 characters, each boasting a unique personality and backstory, these cute ...

Toys sold for less than £15 accounted for nearly half of the UK market last year, as pressure from the rising cost of living ...

Let’s build something new! Today Jazwares, a leading global toy company, announced an innovative new construction toy brand, ...

Cheaper ‘pocket money’ toys priced under £10 soared in 2024 as UK parents cut costs and adult collectors fuel demand for ...