Car giant Volvo is turning in a slightly different direction for its next project, it's called Life Paint. It's a highly reflective spray you can apply to your bicycle and your clothes. Drivers can't ...

Volvo is known for making cars packed with safety features but it’s a low-tech safety solution for cyclists that has proved a surprising success. The car manufacturer teamed up with a Sweden-based ...

The spot, which picked up a Cannes Lions Grand Prix in 2015, courted a complaint after a viewer spotted the ad on both YouTube and Volvo's own website last December. The video in question demonstrated ...

It’s a good time to ride a bike, especially in England. Bike-sharing abounds in London town. By this time next year, the North-South Cycle Superhighway should be open for business. And Volvo just ...

LONDON, March 28 (UPI) --Automotive giant Volvo has released a water-based spray paint that's invisible during the day and highly reflective at night. The spray paint, called Life Paint, is intended ...

It’s common sense: When it’s hot outside, don’t put on a dark shirt—wear white instead. A team of researchers at Purdue University has put this common knowledge to work to figure out ways to cool ...

Your car and home could stay cooler in summer thanks to a new paint created by the Johns Hopkins University Applied Physics Lab. The paint uses glass to create a more reflective surface coating, as ...

California’s AB 32 cap on greenhouse gas emissions has its regulatory agencies working to find a set of measures that will amount to savings enough to cut 2020 emissions by about 30 percent. Since 12 ...