Most companies have what they call mission, purpose and vision statements, but I have found that very few have a true customer service vision statement (CSV). The true underlying value of the what and ...

Successful hardware stores plan their objectives with a brief vision statement that spells out the owner's long-term plans for the company, including growth, values and contributions to the community.

Opinions expressed by Entrepreneur contributors are their own. When the Walt Disney Co. was created in 1923, it had a simple vision. The company wanted to be the “world’s leading producers and ...

Defining your company’s vision and mission is crucial not only for effectively presenting your brand in the market, but also for internal operations. A company’s vision and mission statements keep the ...

Forbes contributors publish independent expert analyses and insights. Micah is a Boston-based founder-strategist covering entrepreneurship Any business with goals needs a destination—the ultimate ...

Writing a vision statement isn’t just an exercise in stringing words together - it’s an opportunity to inspire, align, and drive action. The most effective vision statements don’t just state an ideal ...