I've written before about one of my favorite open-source companies, ad-server company OpenX. However, since I first covered the company, a lot has happened, all seemingly positive. For one thing, ...

OpenX is testing a platform called OpenAudience that lets advertisers buy using its identity graph, which includes access to unique data from its publishers. It plans to makes its identity ...

LOS ANGELES, Nov. 13, 2019 /PRNewswire/ -- OpenX today announced the integration with LiveRamp® (NYSE: RAMP) and its IdentityLink and Authenticated Traffic Solution (ATS) into OpenAudience, the ...

Caroline McCarthy, a CNET News staff writer, is a downtown Manhattanite happily addicted to social-media tools and restaurant blogs. Her pre-CNET resume includes interning at an IT security firm and ...

PASADENA, Calif.--(BUSINESS WIRE)--OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today announced the launch of ConteX, an OpenX marketplace within the SSP ...

PASADENA, Calif.--(BUSINESS WIRE)--OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today announced a milestone partnership with Cedara, the Carbon Intelligence ...

LiveIntent, providers of a marketing platform powered by the email address, has expanded its partnership with OpenX to begin delivering its Authenticated Bridge framework and nonID identifier into the ...

Programmatic advertising platform The Ozone Project has forged a new partnership with advertising exchange OpenX in order to increase monetisation of publisher’s digital ads. The adtech company is now ...

If you’re waiting for OpenX to follow in the footsteps of Magnite, PubMatic and others and make a long-awaited debut on the public market in 2022 – well, it’s not happening. The earliest OpenX would ...

OpenX and Neustar's steps to provide audience tracking methods for advertisers and publishers are another sign that the advertising technology industry is preparing for the continued loss of support ...