1969 Pink Rear-Loading Beach Bomb: Only two exist, valued at $80,000 - $125,000. 2008 Diamond Encrusted Hot Wheels: Most expensive toy car at $140,000+. 1968 Over Chrome Mustang: Worth $40,000, ...

When Mattel introduced Hot Wheels back in 1968, the 1:64 die-cast cars were almost an instant hit. Using television to advertise the bright little cars with moving wheels to a wide audience likely ...

Hot Wheels was, for a while, perhaps the coolest invention ever. Built to go much, much faster than the staid old Matchbox cars, Hot Wheels also came with a DIY track where you could start them off ...

Readers, beware! The following story could be a trip down nostalgia lane, triggering a Hot Wheels Pop Culture hunt and some cartoon binge-watching.

Kids are still playing with Hot Wheels, those gleaming toy Camaros, Cougars and Corvettes you got for Christmas or your birthday, years and years ago. But those kids, who are sending new and even ...

Hot Wheels are one of the most beloved and iconic toys. They’re one of the most reliably affordable, too. You can always count on Hot Wheels to meet you with a modest price tag — well, not always.