A Madison Avenue makeover: Omnicom's $9 billion merger with IPG is complete

The deal reflects the changing fortunes of Madison Avenue, an ad industry upended by new technologies, emerging competitors, ...
Ad Age

OMD wins big with data-driven new business strategy

The TikTok-like app came out one month ago, and it's seen impressive growth. When Chrissie Hanson was named U.S. CEO of OMD in 2022, she told Ad Age she anticipated “a year to reset.” Droga, who said ...
New York Post

OMD announces ‘Bauhaus Staircase Tour.’ Get tickets today

Vivid Seats is the New York Post's official ticketing partner. We may receive revenue from this partnership for sharing this content and/or when you make a purchase. Nearly 50 years after the advent ...
Ad Age

OMD adds two Publicis execs, Chief Investment Officer Kelly Metz set to depart

Bayer is working with custom algorithm firm Chalice AI and data partner Snowflake to create audiences for targeting ads. Two Publicis executives are joining Omnicom Media Group agency OMD in what has ...