ESPN mistakenly aired Nike's commercial congratulating the Las Vegas Aces on winning the WNBA Finals before the end of Game 4.

Everyone watches women's sports. Including Nike. The sportswear giant and TOGETHXR are partnering on a merchandise collection featuring the now ubiquitous slogan championing women's sports. The ...

Female athletes sent fiery messages to Nike amid the push for fairness in women’s sports and the elimination of biological males competing against them in different levels of competition. An XX-XY ...

The timing of a Nike ad had everyone believing the WNBA Finals between the Las Vegas Aces and Phoenix Mercury were rigged.

The two women appeared alongside other women in sports for the launch of the joint line between Nike and Skims. The new collaboration of NikeSKIMS is making its mark with the help of some high-profile ...

For decades, barriers and biases have made it harder for women to receive the same opportunities and recognition as men in athletics. Title IX — a law that bans sex-based discrimination in education ...

ICYDK, the shirt went viral because it pushed back against the common argument from skeptics trying to downplay the rise of women's sports. Togethxr started making merch with the slogan in 2023, but ...

View post: Aric Almirola’s Promise To Coach Gibbs After Xfinity Vegas Win Kim Kardashian is money. We know it. She knows it, and apparently, Nike knows it too. It’s no secret, Nike has taken some ...

Laura Youngson didn't expect to focus so much on soccer cleats when she organized a group of women to climb Mount Kilimanjaro ...

By Juveria Tabassum and Nicholas P. Brown (Reuters) -Investors will zoom in on Nike's marketing plans for the coming year when it reports results on Tuesday, after several sluggish quarters in which ...

When Faith Kipyegon toes the starting line at the Stade Charléty in Paris next Thursday, she’ll be wearing track spikes as light as 11 marshmallows. Her running suit will feature tiny nodes that mimic ...