Many consumers and business professionals alike are using their smartphones more than desktops to connect with others, shop, consume entertainment, do business and more. For this reason, companies ...

“Now Serving Mobile” is a column focused on the audience-buying opportunity in mobile advertising. AdExchanger.com asked Michael Nevins, Senior Partner at Breakpoint Digital, a digital consultancy, to ...

Shoe brand Aerosoles is taking advantage of an expected rise in ecommerce sales by enhancing its Web site and rolling out a mobile-optimized site with responsive design, suggesting that consumers are ...

Crafts retailer Herrschners is hoping to button up fourth-quarter holiday sales by optimizing its merchandise for smartphone screens and consolidating six mini-sites with a single checkout so that ...

Opinions expressed by Entrepreneur contributors are their own. In Ultimate Guide to Local Business Marketing, Google AdWords expert Perry Marshall and lead generation expert Talor Zamir introduce you ...

SUNNYVALE, Calif.--(BUSINESS WIRE)--A new global study, “Mobility, Performance and Engagement” by The Economist Intelligence Unit (EIU) has established a measurable link between more mobile-first ...

Mobile online marketing is now synonymous with online marketing. More users consistently use mobile devices today than connected ones. In late 2016, Google began testing a mobile-first index. When ...

Optimizing a small website with a small budget or on no budget can be tricky. But that’s no excuse for brushing off SEO completely. Organic search is a great source of high-quality traffic that keeps ...