Before a campaign launches, organizations need clarity on the story they are telling and the context in which it will be ...

Marketing is everywhere… product packaging, advertisements, social media and more. Communications professionals are always looking for ways to connect their brand to their target audience. How do they ...

From AI-powered content creation to immersive digital experiences, certain shifts have changed the way brands connect, engage ...

Many professional roles revolve around communication, with understanding audiences and delivering effective messages being the core responsibility for a variety of career paths. Marketing and ...

A new 2026 guide highlights how AI platforms like Salesforce Agentforce and HubSpot Breeze are transforming Integrated Marketing Communications (IMC) by automating cross-channel execution while ...

The Cigna Group, which comprises health companies Cigna Healthcare and Evernorth Health Services, has promoted Melissa ...

In many organisations today, marketing, communication, and public relations are often treated as if they are the same. It is not unusual to hear, "the marketing team will handle it," even when the ...

Chief communications officers are tasked with providing clear, timely communications in an industry where trustworthy messaging to stakeholders is paramount. Contrary to popular belief, a chief ...

TOPEKA—Kansas hospitals and health systems were recently recognized for excellence in public relations and marketing efforts ...

Student Life Communication and Marketing supports the Division of Student Life with strategic communication and marketing needs. We collaborate with departments to develop and implement communication ...

SVM PR, a full-service agency specializing in healthcare, technology, and B2B communications, earned a Gold Merit Award.

Villanova University has announced the appointment of Liz Kennedy Walsh ’89 MA as Vice President for University Communication ...