In honor of the likely demise of the controversial caffeinated alcoholic beverage Four Loko, we at The Lookout have put together a time line documenting the beverage's surprisingly rapid rise and fall ...
The makers of the alcoholic drink Four Loko have agreed to change its labeling and packaging to settle Federal Trade Commission charges of deceptive advertising. The FTC says Phusion Projects falsely ...
A buzzy college-favorite drink is courting controversy once again. On June 10, TikTok user @kylizzlec posted a short, 13-second clip that has since gone viral. In the video, which has more than 2.3 ...
For some reason, the makers of Four Loko have been downplaying the amount of alcohol in their big, candy-colored cans. And so today, as part of a settlement with the Federal Trade Commission, the ...
Michigan is first state to ban Four Loko, but others may follow its lead. Nov. 9, 2010 — -- More states may follow Michigan's lead in banning the popular alcoholic energy drink Four Loko after ...
If you were a legal drinking age adult in the summers of the early 2000s or a rebellious teen college student, you more than likely have experienced the intoxicating rush of a Four Loko, granted you ...
It’s baaaack. Four Loko, the alcoholic drink that was simultaneously the most beloved and most reviled beverage in America, has returned. The concoction was banned in at least five states, supposedly ...
Download hi-res images HERE. LOS ANGELES, Feb. 4, 2025 /PRNewswire/ -- Four Loko, the resilient, fearless, and unapologetically fun flavored malt beverage (FMB), is back for the 2025 Loko Season with ...
It’s Friday night in this steep-hilled college town, and if anyone needs an excuse to party, here are two: In 30 minutes the Mountaineers football team will kick off against the UConn Huskies in East ...
Remember Four Loko? That horrible, fruity malt liquor that combined tons of alcohol, caffeine, and other insane drugs? Most of the caffeine and other uppers were pulled out of it, making it ...
Just in time for any election night drinking games, Four Loko has released a new line of alcoholic beverages. The new malt beverage, called Pregame, has 13.9 per cent ABV — the same amount of alcohol ...
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