Recipes Come Alive through Interactive Media Featuring TikTok Creator Videos, Shoppable Ingredients Lists, and Measurable ...

Reddit introduced "Interactive Ads" this week -- a new ad unit that allows brands to build custom and immersive experiences for redditors on the platform. The advertising unit goes beyond static ...

Super League, a leader in playable media trusted by global brands to reach and activate gaming audiences through playable ads and gamified content, announced a pioneering collaboration with ES3, ...

HondaVideo/YouTube What kind of ad do you want to watch? Honda's cool new "Other Side" film puts you in the driver's seat. We've seen the choose-your-own-ad deal before, but you usually have to watch ...

The MTA and the beloved body care brand teamed up for a special marketing campaign, diffusing their “signature scent,” Fresh ...

How do you build effective playable ads for midcore and hardcore games? Greg Castro, the VP of global partnerships at Mobvista, offers some practical tips for developers and marketing teams. Midcore ...

Ad spend in the creator economy has more than doubled since 2021 from $13.9B to $29.5B in 2024. The report found creator economy ad spend is projected to reach $37 billion in 2025 -- a 26% increase ...

Advertiser spending on creators is expected to hit $37 billion in 2025, according to the IAB. Brands embrace influencers to ...

There are significant regional disparities in attitudes toward advertising and generative AI, with global consumer ...

Reddit introduced "Interactive Ads" this week -- a new ad unit that allows brands to build custom and immersive experiences for redditors on the platform. The advertising unit goes beyond static ...